Bloodstockauction.com’s NZ Auctions Proving Profitable for Vendors and Buyers

A world leader in online Thoroughbred auctions, Bloodstockauction,com introduced their highly successful selling platform to New Zealand back in March and since then, both buyers and sellers have been reaping the benefits.

Vendors were understandably tentative at first, for while Bloodstockauction.com's Australian catalogues had been steadily increasing in size and quality, it was a brand new concept for New Zealand at the time.

Some vendors have grasped the concept of 'pinhooking' on the site, buying what they spotted as bargains at traditional auctions or on an alternate online selling platform."

Those bought at public auction and then resold on Bloodstockauction.com include Christine Louise – bought for $400 and sold for over $8,000; Silvara – bought for $5,250 and sold the following week for $9,487; Goodn'targ – owned by Graeme Rogerson, she was passed in at public auction and successfully sold online 6 days later.

Horses offered on another online platform also enjoyed more success via Bloodstockauction.com. Zadoree – passed in previously – sold for double the reserve; and Lava – bought for $1000 - sold only 6 days later for $5,500.

A Mastercraftsman filly advertised on Trademe.co.nz for $1,000 was sold on Bloodstockauction.com for $4,887 and Dragonkeeper – advertised unsold on several other platforms, sold successfully on Bloodstockauction.com.

Other great results for vendors on Bloodstockauction.com include Rapid As , a 4yo maiden mare by Tobique which sold for $70,000; Hirapour , a 1 win Tavistock gelding, selling for $50,000; and Peranto , a Per Incanto gelding selling for $65,000.

Those listed with modest expectations were also pleasantly surprised. A yearling colt with a reserve of $3,000 sold for $14,250 and a yearling colt with a $1,000 reserve sold for $17,250!

Vendors have not been the only winners on the site. Buyers have also been the beneficiaries of some canny purchases. Chateau Maroux – a lightly tried last start winner which sold for $10,000 was imported to Australia and has won her only outing to-date – a competitive Rosehill trial. Pacific Choice purchased for $11,787, won a $30,000 race only a month later.

The Rich Lister , purchased on the site after a declared bleeding attack for only $600, won first-up for his new connections.

Leading NZ farm Chequers Stud are fans of the site. "We have found Bloodstockauction.com a great tool for the NZ industry. Not only have we managed to turn over stock for good money, it has also generated new horses and clients on the farm visiting our stallions," owner Chris Campin said. "It is a streamlined, easy process and I would not hesitate recommending anyone to list a horse with Bloodstockauction.com."

Bloodstockauction.com holds two auctions per month in New Zealand and two in Australia, offering around 300 horses in total monthly. The site has offered an average of 54 lots in New Zealand per month, while in two of those seven months, 61 and 65 lots were offered.

Bloodstockauction.com has three full time representatives based in Cambridge and they are on a mission to visit every industry participant on each island.

Bloodstockauction.com's next New Zealand sale launches on 6^thOctober and is currently open for entries.